aw15 concept | IT'S ME

This collection remembers those school memories of the days when we used to doodle in books during boring classes, playing hangman, amoeba with classmates or entertaining ourselves with "connect the dot". The designer collected popular scribbles, tags for the SCHOOL print. Also the ERROR patterns imply to mistakes you make by studying, learning how to write, or when you are just crisscrossing with your pen. As a child we usually hate wearing uniform but love to play in comfortable garments. Keeping the essence by referring back to this memory is key element for this season. The collection comprises few versions of crisp cotton shirts and cosy sweaters, comfortable silhouettes. For the cold DAIGE gets ready with layeringf long shirts with warm jumpers, and colors like ochre orange and baby blue, which pop out on grey winter days.